Microinteraction: a small but essential design element

The current market is very competitive, with thousands of products that fulfill the same purpose. Microinteractions and animations are the magic things that keep us coming back to the products we love, but you have to use them deliberately. Microinteractions are rather small and single-purpose focused events that occur within apps. The ideal microinteraction helps […]

10 Popular IT Acronyms You Need To Know

If you work with a digital agency, you probably will hear some of the acronyms we explain below. Knowing them is crucial not only for communication but also for a better understanding of the process of software development. Why do we use acronyms anyway? Well, it’s just convenient. We probably don’t save hours, but saying […]

UX and UI Design Trends for 2020

We’ve asked iteo design team about 2020 trends in their field. Our UX Team Leader Magdalena and Senior Product Designer Kasia share their thoughts about the future of UX and UI design in the next 12 months. Magdalena Brzuska, UX Team Leader: When it comes to User Experience design, I’m not sure if we can […]

The Story Of Our New Identity

Creating new branding is a very big deal, especially when you really want your brand to properly reflect who you are and what are your core values. Anyway, we decided that the beginning of 2019 is a perfect time for a change. Since the very get-go in 2011, iteo has been successively changing, but our […]

Misconceptions About UX Design

Although the concept of User Experience is already well-known and respected, some still fail to understand what the UX Design even means. Because, let’s be honest – that doesn’t sound very logical that you can design someone else’s experience. UX may be a factor that influences the overall rating of the product, but you cannot […]