UX and UI Design Trends for 2020

We’ve asked iteo design team about 2020 trends in their field. Our UX Team Leader Magdalena and Senior Product Designer Kasia share their thoughts about the future of UX and UI design in the next 12 months. Magdalena Brzuska, UX Team Leader: When it comes to User Experience design, I’m not sure if we can […]

The Why and How of Stakeholders Mapping

In most cases, if you ask your client about the most important factor of his product’s success you will get the answer – “users”. And let’s be honest, this is a pretty good answer. More and more often the owners of a product are aware of the fact that they have to take under consideration […]

When You Shouldn’t Invest in Product Workshops?

Product Workshops are a unique part of our product design offer at iteo. We put a lot of effort to prepare and evolve them so the client and ourselves can be fully satisfied with the results. We work hard to achieve the final output in the form of a product prototype and a documented vision […]

Game-Changing Impact of a Great Design Pitch

Let me guess – probably at least once in your designer’s life you felt unhappy because the client ditched the idea you’ve been working on with incredible engagement. They decided to go with something that you didn’t recommend. Something less functional and less visually appealing. Well, we’ve all been there.  But did you really do […]

Is Your Idea Worth Trying? MVP, PoC and More

If one only knew if the idea they have is even worth trying – we would have much less false start businesses and bankrupt companies. But! It is possible to validate some circumstances beforehand. That’s what prototypes, MVP and PoC are for. At a glance, they all seem to be the same thing. We will […]

Product Workshops Value Explained

One of the original practices at iteo is product workshops that we organize for our clients. Explaining their value is extremely important, as it sometimes might not be clear why we should discuss the ideas in even more details, technologies and cooperation between the dev house and the client. We understand that it costs money […]

How Office Space Impacts Our Workflow

First things first Rebranding, particularly while scaling up rapidly, is almost never an effortless nor a breezy process. With iteo’s new visual identity creation, the case was no different. Especially when the assignment that needed to be covered was not exclusively the redesign of the company’s logo but its complete external communication.  Facing this fact, […]

The Story Of Our New Identity

Creating new branding is a very big deal, especially when you really want your brand to properly reflect who you are and what are your core values. Anyway, we decided that the beginning of 2019 is a perfect time for a change. Since the very get-go in 2011, iteo has been successively changing, but our […]

Misconceptions About UX Design

Although the concept of User Experience is already well-known and respected, some still fail to understand what the UX Design even means. Because, let’s be honest – that doesn’t sound very logical that you can design someone else’s experience. UX may be a factor that influences the overall rating of the product, but you cannot […]